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JOIN US FOR 2027 - YOU BELONG AT THE BLUES
Our members are the heartbeat of our club. In 2026, you filled the stands, brought the energy, and backed our teams through every high and low. In 2027, we’re building on that momentum. With a new look team and coaching unit we’re coming back stronger, and ready to make a statement. Make sure you’re a part of it.
MEMBERSHIP PACKAGES
Our Blues whānau is diverse, and your membership should fit the way you support. That’s why we’ve built options for every fan and every budget.
Whether you want a premium halfway seat or a great elevated view from the Upper West Stand, our All In Membership gives you the perfect spot for all SEVEN home games.
Can’t commit to the full season? Our 4‑Game Flexi Pass and 2‑Game Flexi Pass let you choose the games that work best for you.
And if you can’t make it to Eden Park, you can still be part of the club with our non‑ticketed Blues Anywhere Membership - stay connected, receive your member gift, and enjoy member perks from wherever you are.
Every membership is packed with value: a 2027 Blues Member Gift, invitations to member‑only events, special offers and discounts, and the best seats at the best price. You’ll pay less per game and get more from every match day.
No matter how you show up, you belong at the Blues. Explore our 2027 membership options below and find the one that’s right for you.
Lock in your seat for all seven home games and choose the view that suits you — from premium halfway to a GA spot in the Upper West Stand. You’ll be there every week to catch every moment.
PLUS - get access to Blues pre-season match and nib Blues home matches. That's ELEVEN matches!
All In members receive the full suite of membership perks and the best value per game.Rookie memberships are for persons aged 5–16 years old (inclusive).
Pricing:
- Premium: Adult $360, Rookie $180
- Gold: Adult $290, Rookie $130
- Silver: Adult $210, Rookie $100
- Family Zone: Adult $160, Rookie $80
- Unreserved Seating: Adult $150, Rookie $60
Choose any two/four regular season home games that suit your schedule and enjoy the Blues experience your way.
Perfect for fans who want flexibility while still enjoying great value and member perks.
Rookie memberships are for persons aged 5–16 years old (inclusive).
- Reserved Seating: Adult $80, Rookie $30
- Unreserved Seating: Adult $50, Rookie $20 4 GAMES
- Reserved Seating: Adult $160, Rookie $60
- Unreserved Seating: Adult $90, Rookie $40
Pricing:
2 GAMESMade for fans anywhere in the world. This non‑ticketed membership keeps you connected whether you’re cheering from home, down country, or overseas.
You’ll receive access to member first content, enjoy partner offers, and get priority access to pre‑sale windows for finals and away‑game discounts. Plus add in the member gift to make sure you’re ready for the season.
Pricing:
- Blue Anywhere Membership - $30
- Blue Anywhere Membership with gift – $60 (ships to NZ only)
2027 MEMBERSHIP BENEFITS
*All In Season Members only
ELEVATE YOUR MATCHDAY
Early entry into Eden Park ahead of other ticket holders *
Access to the member’s lounge *
20% off additional tickets
Skip the queue at Eden Park food outlets *
Discounts to selected away matches
IT PAYS TO BE BLUE
10% merch discount
Super Round member presale
All Blacks and Black Ferns Presale
Blues Playoffs Presale
Free entry into nib Blues home games *
Partner discounts
Auto-renewal each season
GET CLOSER TO THE BLUES
Member Gift
Free entry into pre-season matches *
Captain’s Run invites
Member first content
Member events
Exclusive member competitions
MEMBERFY
The Blues have partnered with Memberfy to contact members and supporters on behalf of the club for the 2027 season. Memberfy also answers calls to the Blues Membership line on our behalf.
If you are contacted by Memberfy, you can be confident they are an authorised partner of the Blues. Any payment you make is deposited directly into the Blues' bank account.
Memberfy team members may ask you to update your personal information and provide payment details (e.g. credit card).